The Application of Laser Engraving Machine in the Advertising Industry

How is the laser engraving machine applied to advertising?

Advertising is a means of promoting and widely disseminating information to the public through certain forms of media for specific needs. Advertising can be divided into broad and narrow senses. Broad advertising refers to both non economic and economic advertising. Non economic advertising refers to advertising that is not aimed at profit, also known as effectiveness advertising, such as various announcements, notices, statements, etc. For government administrative departments, social institutions, and even individuals, the main purpose is to promote; Narrowly defined advertising only refers to economic advertising, also known as commercial advertising, which refers to advertising aimed at profit. It is usually an important means of exchanging information between commodity producers, operators, and consumers, or an important form for enterprises to occupy the market, sell products, and provide services, with the main purpose of expanding economic benefits. Laser is a type of light that, like its electroluminescence in nature, is generated by atomic (molecular or ion) transitions. And it is caused by spontaneous radiation. How could these two seemingly unrelated things possibly come together? In fact, laser technology has been well applied in the fields of light, sound, and electricity, but laser technology has only developed in the advertising industry in China in recent years. Because laser engraving machine technology is a product of the high-tech field, advertising is an information product that extends from the market, and the combination of the two makes advertising more effective.

Laser is now used in advertising for carving and cutting; The main products include the production of advertising signs and signs, the carving and cutting of dual color boards, the cutting of organic glass, and the cutting and carving of wooden boards. Laser is light, but unlike ordinary light display, laser engraving machines initially rely only on spontaneous radiation for a short period of time, and the subsequent process is completely determined by stimulated radiation. Therefore, the color of the laser is very pure, with almost no directional divergence, and the luminous intensity is extremely high. Large engraving machines are mainly used on the surface of objects. Firstly, we need to process the graphics we want to carve in PHOTOSHOP, then convert them to BMP format, and then open the graphics file in a dedicated engraving and cutting software. Set appropriate parameters based on the materials we process, and then click Run. Large engraving machines carve based on the dot matrix effect generated by graphic files.

In the advertising industry, laser engraving machines can process materials such as wooden boards, double color boards, organic glass, and colored paper. Cutting is the separation of edges. But first, we need to make the graphics in the form of lines in CORELDRAw and AUTOCAD, and then save them in the corresponding PLT and DxF formats. Open the cutting operation software to open the file. Based on the materials we process, we can set parameters such as energy and speed before running. After receiving computer instructions, the cutting machine will automatically cut according to the flight path generated by the software.